INSIGHTS

On May 18, 2011

AAM Helps Broker-Dealers Navigate Social Media

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AAM’s eServices Team has announced a proactive initiative to contact our broker-dealer and advisor partners to introduce our social media efforts.

Social media has become a core part of our daily lives and is revolutionizing how we interact with our clients and prospects. AAM wants to share our successes with our partners and help them take advantage of these social interactions in a professional and compliant way.

Not only is social networking a way to communicate with your clients and business partners, but also a way to listen, engage and build relationships. While personal, face-to-face contact is still the most effective way to communicate with clients, social media is a great complement to your most proven and effective marketing strategies. The longer you participate, the more long-term benefits you will receive.

AAM is here to help you incorporate social media in a way that makes sense to your business. Note that we are extremely sensitive to the individual policies of our broker-dealer partners. As such, we will not post any comments that are submitted by their representatives without their consent.

To learn more about AAM’s eServices initiative, read our press release AAM Offers Social Media Guidance for Advisors and Broker-Dealers.

We were also featured in Financial Planning: Providing Social Media Support to Broker-Dealers, Advisors.

If you have any other questions or are interested in learning more about AAM’s eServices Team, please email eServices@aam.us.com.



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